The marketplace allows customers to quickly search, discover and apply industry-specific applications and solution extensions from Microsoft and its partners to help them accelerate and extend their CRM and ERP implementations. Essentially it is a win-win for both partners and customers. Microsoft Dynamics Marketplace integrated within Microsoft Dynamics CRM 2011, allowing customers to search for applications directly from within their CRM solution.
The Microsoft Dynamics Marketplace is powered by Microsoft Pinpoint. This Dynamics-specific marketplace leverages the capabilities of the Pinpoint platform to deliver a relevant and easy-to-use experience to Dynamics partners and customers direct through the web or, in the case of Microsoft Dynamics CRM Online and Microsoft Dynamics CRM 2011, embedded within the solution.
Initially, it will be a searchable repository of downloadable custom solutions and extensions to help accelerate and/or extend the value of Microsoft Dynamics CRM Online and on-premises deployments. Publishers of solutions can get also more detailed web analytical information about their listings. In the future, Marketplace will provide e-commerce and offer financial transaction capabilities for Microsoft Dynamics CRM Online and on-premise, as well as Microsoft Dynamics ERP solutions.